The devastating San Francisco earthquake of 1906 presented young real estate agent Colbert Coldwell with a chance to provide people with honest, ethical and professional real estate services. In those difficult post earthquake times, real estate companies typically acted as buyers and resellers of property, compromising a seller’s ability to get the best price. But Coldwell’s “Brokers only” rule — and commission-based fee structure — eliminated this conflict of interest by removing the incentive to mislead sellers about the value of their property.
In 1913, a man who shared Coldwell’s values and business acumen joined the firm as a salesman. The next year, Benjamin Arthur Banker was named a partner. Their approach to the business became a model for the entire real estate industry.
Founded on a commitment to professionalism and customer service, these continue to be the core of its business philosophy today. Coldwell Banker Realtors, Brokers and Office Managers receive the strongest support in the real estate industry so that they, in turn, can deliver the outstanding support their buyers and sellers rely on. The success of Coldwell Banker® comes as a direct result of unwavering dedication to the best interests of our customer.
Throughout our 100 year history, Coldwell Banker® Real Estate Corporation continues to improve existing programs and introduce innovative services and resources that give Coldwell Banker® Realtors – and their customers – a distinct advantage. That’s the Coldwell Banker® commitment.
Today, Coldwell Banker® Real Estate Corporation has 3,600 independently owned offices worldwide, supported by over 97,000 professionals in 50 countries, this extensive network has enables us to deliver comprehensive and modern services to our prestige customers globally , with localized knowledge and flavor.
